It was a fairly drizzly day yesterday on the way to Barb's stores...making deliveries as usual on Fridays , I am again struck with the fact that 'Ol Man Winter will soon be upon us. Although in our area of the South Eastern edge of Iowa, we didn't get the snowfalls that they did in the North and the West. Crippling travel, highways shut down, business at a standstill, this season is a hard season to overcome. Beautiful as it is, it is a deadly unforgiving one. Foods become scarce for wildlife as the grounds are covered with snowfall after snowfall. Parking becomes scarce in the towns, as crews struggle to clear paths, so struggling stores will have business as usual.
But this time of year is crucial for small business. Hoping to attain enough revenue in sales to pull us through the next three months of the heavy winter season. It can make or break a shop. Fortunately Sisters' has her own parking that her husband Brent keeps in perfect condition for the shoppers and it will be filled to the max, as shoppers scramble for the gifts of a season... Christmas...a time of reflection on family and friends and thankfulness...the season of joy.